目錄商務(wù)英語口語教程第二版本 最好的英語口語教材 商務(wù)英語口語第三版教材答案 商務(wù)英語口語選哪個書 商務(wù)英語專業(yè)必讀書目
教材？ 有很多種 自己挑一個版本 一般都是買經(jīng)濟科學(xué)出鬧腔爛版社的那本 很大的
特征：封液漏面當中的那圓枝張圖片上有很多人頭 - -
英語口語的書籍
（一）劍橋商務(wù)英語BEC
適合人群：具備高考英語相當水平，工作環(huán)境對英文有一定要求的人。
優(yōu)點：劍橋商務(wù)英語BEC這一套教材實在不用筆者多夸，因為對商務(wù)英語稍有了解的人都知道它是實實在在得有用，當之無愧江湖上“外企綠卡”的名號。首先從“出身”而言，這套教材由英國劍橋大學(xué)下屬的考試委員會開發(fā)。該考試委員會除了是BEC證書的直屬管理機構(gòu)外，還負責(zé)如雅思、A-Level（相當于英國的高考、SAT）、劍橋通用五級證書等認可度極高的考試。歷史那是相當?shù)挠凭茫ㄈ绻诺眠^，那得有150年）。所以既然是考委會的指定教材，它的對口性毋庸置疑；
另外，這套教材秉承了國外教材的精髓，就倆字：實用！具體說來，BEC是根據(jù)不同的商務(wù)場景編撰，拓展到相關(guān)的對話、詞匯、題目。如果你對比過同一領(lǐng)域的國內(nèi)教材，就會發(fā)現(xiàn)它真是大大的有趣。即告銷便是不打算考試的人，學(xué)下來也有益無害。完全不用擔(dān)心只是為了應(yīng)考學(xué)了些條條框框。特別如果你已經(jīng)在外企念仿，那更是可以現(xiàn)學(xué)現(xiàn)用起來。
（二）新概念
適合人群：英語基礎(chǔ)較差，想要全面提升英語綜合能力的人。
優(yōu)點：和BEC一樣，新概念也是經(jīng)歷時間驗證的經(jīng)典英語教程。相對而言這套教材能讓你更全面地夯實英語基礎(chǔ)。并且總共四冊，能更精準地定位你的現(xiàn)有語言水平、從而展開學(xué)習(xí)。大致來說，新概念的四冊分別適用于：第一冊零基礎(chǔ)；第二冊初中英語水平；第三冊高中到大學(xué)四級；第四冊大學(xué)六級及以上。
再者，新概念課文的優(yōu)美程度有口皆碑（尤其襪高游三、四冊），是很多大學(xué)老師推薦晨讀及背誦的典范。前幾年改革后的新版教材更加完善，配有英音和美音兩種錄音，足見編撰者的用心。所以對提升聽說讀寫全方位的能力而言，的確是首選。
（三）劍橋國際英語
適合人群：具備初級英語水平，特別希望提高聽、說能力的人。
優(yōu)點：《劍橋國際英語》Interchange 這套教材在國內(nèi)的知名度還不算高，但在國際上已經(jīng)是很多老師首選的英語教材。尤其是在提高聽說能力上，這套教材有著前兩種教材不具備的優(yōu)勢。首先教材的編寫就是以“生活情景”來劃分，有很多實用的口語詞匯和句式。另外口語練習(xí)的環(huán)節(jié)尤其注重互動性，有專門的發(fā)音配套錄音。
關(guān)于英語方面的商務(wù)書其實不少，但是買什么樣的商務(wù)英語書要取決于彎圓賀你實際的英語水平。
如果你的英語是零基礎(chǔ)，那么我建議還是從最基本的英語學(xué)起，新概念英語1是一個很不錯的選擇，尤其是對于零基礎(chǔ)的成人。我以前做家教的時候，也給我的學(xué)生推薦過一本人人說英語，是一本比新概念更基礎(chǔ)的英語學(xué)習(xí)讀物，我認為對初學(xué)者來說趣味性更強一點。
如果是有一定基礎(chǔ)的初級學(xué)生，可以考慮BEC英語中級，BEC是劍橋商務(wù)英語，我是2013年考的，當時是500塊考一次，現(xiàn)在應(yīng)該漲價了。但是準腔汪備的過程中你會發(fā)現(xiàn)很多比較專業(yè)性的詞匯，例如有關(guān)金融方面、辦公室事物處理等，而且這也包含了聽說讀寫，在短時間內(nèi)迅速提升自己的商務(wù)英語水平還是不小的幫助。如果過了中級，可以考慮準備高級。
從我個人的實戰(zhàn)經(jīng)驗來看，我最喜歡的是，教材里面更多地是模擬真實案例的一個個小故事，在不停反復(fù)學(xué)習(xí)這些故事的過程當中，有一種浸入其中的感受。我最喜歡的一步就是模擬讀對話，揣測不同人物的語氣，然后念出來，培養(yǎng)語感和口語水平。但是我這個方法并不合適每一個人，有埋派些人可能更喜歡閱讀多一些的可以多看商務(wù)類的報紙。
如果你已經(jīng)走到了比這個更高級的級別，那么我建議你直接買英語讀物來閱讀。每天直接關(guān)于商務(wù)板塊的新聞，或者直接買國外的出版物等等。這對于你后續(xù)的能力提升也是有很大幫助的。
《高級商務(wù)英語聽說》
《高等學(xué)校商務(wù)英語系列教材》
《世紀慶攔商務(wù)英語——聽說教笑孫程》
《新國際商務(wù)英語聽說（碰差鏈中級）》
bec的口語是考試的一個重要板塊，為了洞螞鍵幫助大家在口語中拿分，下面我給大家?guī)鞡EC高級必備口語資料整理。
BEC高級必備口語資料1
Market Research
The definition of market research: study carried out by a company before launching a new product, into the needs, lifestyle, income, etc of potential buyers and to measure the success of similar products that are already available. It may involve interviewing people in the street or giving away sample product.
○1 Market research can be done for both a product and a company. As for a product, it is the first step when promoting a new product. It can find out whether the market accept the product or not. As for the company, market research can find out the customers’ opinion about the after-sales services and corporate image.
○2 There are generally four ways of doing market research, observation, survey, questionnaire and telephone interview.
○3 There are four procedures while doing market research. First, represent suitable questions. Second, record the customers’ feedbacks. Third, gather these statistics. Forth, analyse them and draw a conclusion.
納巧VI. Sales
Ex: How to sell a product effectively in international markets.
○1 Advertising. Choose a media to advertise your products in a foreign country, TV commercials, magazines, bill board, or etc. Make sure it suits the local tastes. Maybe you can try to sell on the net; it will receive the world-wide attention.
○2 Do market research. Find out whether the products are accepted by foreign customers. It can be carried out as surveys, observations, and questionnaires.
物友○3 Adjust your product to the local tastes. Although the case of your products are the same, you can change some details. Take IKEA, the largest furniture retailer, for example, is doing well in suiting the local taste.
○4 What I want to put emphasis on is franchising. Franchising is a good way to sell your prosuct in a foreign country. As local businessmen understand their own culture best.
BEC高級必備口語資料2
其次是HR Management，這一部分也很重要，而且這些材料在寫作時都可以派上用場
I. Recruitment
Ex: How to ensure that the best candidate for a post is selected.
How to organise an effective recruitment drive.
○1 Hiring a new employee is an investment. Getting a niche person for a niche role will add value to an organization. Organization can never be sure that they have selected the right person until he or she starts working, but an efficient recruitment and selection process can reduce the risk.
○2 Produce an accurate job description, a list of skills, experience, attitudes and so on.
○3 Choose the best recruitment method: internal recruitment, job advertisements, recruitment agencies and headhunting/executive search.
○4 A shortlist of candidates will then be draw up to be put through the company’s recruitment processes, usually interviews. This will produce the ideal candidate.
○5 Negotiate terms with this candidate. It should be both affordable for the company and attractive enough to get the ideal candidate.
II. Motivation
Ex: How to achieve and maintain high motivation among a workforce.
The importance to a company of having well motivated staffs.
○1 Well motivated staffs can add value to the company. They are enthusiastic, creative and loyal. They increase the productivity and quality.
○2 Spiritual motivation.
A. Give employees guidance when they are just recruited.
B. Demonstrate a commitment to career development and promotion from within.
C. Forster a sense of team spirit.
D. Publicly recognize and congratulate employees for good work.
○3 Material motivation.
A. Set incentive schemes: profit sharing, bonus scheme.
B. Fringe benefits: company car, contribution to pension/health scheme, relation allowance.
C. Establish the incentive-based compensation system.
BEC高級必備口語資料3
Career development
Ex: The importance of having a career plan in order to achieve high levels of success at work.
The importance of acquiring a range of skills throughout your career.
How to assess the career opportunities provided by different types of companies.
○1 When people first entering a company, many dream that they will one day be running a major business, wielding power and influencing market. But only a few of them succeed. For the rest, compromise, mediocrity and alternative career will be their lot.
○2 If you want to climb up to the summit, the first thing you have to do is having a career plan. It should be a long-run plan and be set out one step after another. Maybe you can start with increasing your sales volume by 10%. Make a marvelous proposal of the problem happens to your department and draw the manager’s attention to promote you to the Manager Assistant. Then you know what you should do, work hard, be creative and wait for the next promotion. See, step by step, you will achieve high level of success at work.
IV. Training
Ex: How to monitor internal staff training scheme effectively.
The importance of a cumulous program of staff training within a company.
How to evaluate the effectiveness of company training program.
○1 Staff training is a win-win situation. It both benefit the company and the staff members. It offers opportunities to staffs who want to acquire some specialized skills and improve themselves. It also increase the efficiency which means more profit to the company. Moreover, the company can pass its corporate culture to the staffs during the training.
○2 As for the internal staff training, the training and Enterprise Councils should take this responsibility. Before the training, they first have to do a survey to find out which training course is welcomed by staff, compare it with the company’s objectives, and then make a final decision. Second, they will select a trainer and make a schedule for the course. It can be an on the job training, which means employees learn while undertaking the job, or off the job training, which means employees are trained away from the actual job. It really depends.
○3 After the training, the HR Department should arrange interviews with the employees who took part in the training and get feedbacks to improve the training in the future. The evaluation system also contains evaluate the performances of these staffs and make comparisons between the previous performances and the present ones. If the present performances are better and staffs make more profits than before, the training program can be seen as effective, especially when the company’s output is well over its input.
BEC高級必備口語資料4
Communication
Ex: How to ensure appropriate levels of confidentiality over the long-term staffing plans of a company.
○1 We all heard about the business espionage. One company sends people to another company to gather sensitive information. The law forbids these indecent behaviors. But these behaviors are always difficult to legally identify. What the company can do is taking care of itself and make the sensitive information confidential.
○2 Firstly, the company should be aware of the recruitment process. CV or resume can sometimes tell whether a candidate is sent by its competitors.
○3 Secondly, give different rights to different levels of staff on access to the company’s important documents.
○4 Thirdly, add code to the computer and install firewall.
Ex: The importance of providing employees with clear job descriptions.
○1 It is part of the incentive schemes and communication. It improves the communication with you and your employees and motivates them. They will feel being recognized publicly and devote themselves to their work.
○2 The job descriptions include requirement of any skills, responsibility and payment.
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